METROPOL FM has been on air since June 1999. As the first Turkish-speaking radio station in Germany, it offers its listeners a full 24-hour program in Berlin and many other german regions. Target group are the German Turks in the age from 18 to 49 years. Different Turkish music directions, maintenance and service are sent, like traffic and weather, as well as local, national and international messages.
METROPOL FM is by far the most important advertising medium in its broadcasting area and reaches over 72% of all German Turks. BEYS has been supporting METROPOL FM for more than 20 years as a full-service agency, with a very diverse range of services. In addition to corporate design, sales literature, personnel consulting, research and B2C activities, BEYS is also responsible for many events that take place in cooperation with METROPOL FM.